--- title: The Free Inbound Marketing Campaign Planning Checklist description: "We often talk to Managing Directors and Marketers in Automotive who are unsure how to get started with Inbound Marketing. On that topic, lets give you a marketing campaign planning checklist, which is part of our series on How to Run an Inbound Marketing Campaign... Join the #SalesSuperleague" image: https://www.thetreegroup.co.uk/hubfs/How%20to%20Run%20an%20Inbound%20Marketing%20Campaign.gif --- [![Tree Group Sales Development and Lead Generation for Motorsport Companies - Blue Logo - PNG](https://www.thetreegroup.co.uk/hs-fs/hubfs/Images/Logos/Tree%20Group%20Sales%20Development%20and%20Lead%20Generation%20for%20Motorsport%20Companies%20-%20Blue%20Logo%20-%20PNG.png?width=82&height=82&name=Tree%20Group%20Sales%20Development%20and%20Lead%20Generation%20for%20Motorsport%20Companies%20-%20Blue%20Logo%20-%20PNG.png)](https://www.thetreegroup.co.uk/)   [Business growth](https://www.thetreegroup.co.uk/news/tag/business-growth) [How to Run an Inbound Marketing Campaign](https://www.thetreegroup.co.uk/news/tag/how-to-run-an-inbound-marketing-campaign) # The Free Inbound Marketing Campaign Planning Checklist 4 Jan 2019 Written by [James Walters](https://www.thetreegroup.co.uk/news/author/james-walters) - [Tweet](https://twitter.com/share) We often talk to Managing Directors and Marketers in Automotive who are unsure how to get started with Inbound Marketing. On that topic, lets give you a marketing campaign planning checklist, which is part of our [series on How to Run an Inbound Marketing Campaign](https://www.thetreegroup.co.uk/offers/how-to-run-an-inbound-marketing-campaign)... Join the #SalesSuperleague. As always you can read our blog, watch the [video on YouTube](https://www.youtube.com/channel/UC8bUj__AE716gIUAve2ekgA), or listen on [iTunes](https://itunes.apple.com/gb/podcast/tree-group-business-development/id1109498898) and [Soundcloud](https://soundcloud.com/james-walters-289648896)… Inbound marketing is a challenging task, especially when taking into consideration the speed with which our world is changing. Technological and marketing developments are happening on a regular basis and many businesses have a problem with coping with such difficulties. Frustration among business owners can grow rapidly when they give everything they have and accomplish many things, only to see their jobs fail, wondering why - the answer, in many cases it's inbound marketing. That's [why we have made a checklist for you to follow, and it's completely free](https://www.thetreegroup.co.uk/offers/how-to-run-an-inbound-marketing-campaign)!   [![Get Your Free Checklist: How to Run an Inbound Marketing Campaign](https://no-cache.hubspot.com/cta/default/1966464/b0fba41c-d916-4c0c-b125-b78ed244af7b.png)](https://cta-redirect.hubspot.com/cta/redirect/1966464/b0fba41c-d916-4c0c-b125-b78ed244af7b)   ## Here’s what you’ll get in the free checklist   ### Perfectly Understandable and Easy to Follow! We gathered the necessary information in order to include as much detail as possible while keeping it simple so the digital marketing campaign checklist doesn’t seem overwhelming. It's easy to understand and follow, most importantly - it's direct in explaining what needs to be done and how you can do it.   ### Tasks to Accomplish! There are eleven (11) tasks for you to accomplish in the checklist, each with its "in progress" and "done" sections, so you can keep an eye on the progress you are making. Such detail is important as it gives necessary morale boost when you finally accomplish a task you had been involved with. In addition, there is also a "due" section so you can set a date when the task needs to be done.   ### Old-School Marketing Tactics are not Working Anymore! People tend to use what they’re familiar with, including marketing and sales tactics, but a change is needed and these figures are showing why: 1. 1.62% cold call conversion rate! 2. 200 Million numbers on the Do Not Call List 3. 44% of direct mail is never opened 4. 86% of people skip TV commercials   There are many reasons your marketing, and with it, your sales, might be suffering, that's why this free checklist is here to help and guide you through many different angles of a marketing campaign, including: 1. Identifying your campaign audience. 2. Set your goals and benchmarks. 3. Create your offer(s) and landing pages. 4. Plan and build your automation and nurturing flows. 5. Write a blog post. 6. Share it on social media. 7. Add in long tail keywords. 8. Consider paid search and other channels. 9. Track your URLs. 10. Report on Your Results. 11. About Us page.   ## Download the [Free Checklist: How to Run an Inbound Marketing Campaign](https://www.thetreegroup.co.uk/offers/how-to-run-an-inbound-marketing-campaign)   [![Get Your Free Checklist: How to Run an Inbound Marketing Campaign](https://no-cache.hubspot.com/cta/default/1966464/302d5505-4d66-4c53-b5fa-7345f243077c.png)](https://cta-redirect.hubspot.com/cta/redirect/1966464/302d5505-4d66-4c53-b5fa-7345f243077c) ### You might also be interested in… You can find [previous posts in our series on business growth on our blog](https://www.thetreegroup.co.uk/news/tag/business-growth), at [iTunes](https://itunes.apple.com/gb/podcast/tree-group-business-development/id1109498898) and [Soundcloud](https://soundcloud.com/james-walters-289648896), or on [YouTube](https://www.youtube.com/channel/UC8bUj__AE716gIUAve2ekgA).   ### About The Tree Group The Tree Group is a business growth agency and HubSpot Certified Partner that combines sales, marketing, and websites to help Automotive companies in the UK with at least 10 staff and a desire to grow by 15% in the next 18 months. Does that sound like you? About the author ![Picture of James Walters](https://app.hubspot.com/settings/avatar/e5d65f644f94e05f227900871f3144a8) James Walters is the Commercial director at The Tree Group, a Business Growth agency that helps Automotive companies with at least 10 staff and a desire to grow by 15% in the next 18-months. [www.thetreegroup.co.uk](https://www.thetreegroup.co.uk/) [LinkedIn](https://uk.linkedin.com/in/jamesrobertwalters) [Twitter](https://twitter.com/james_r_walters) Tags: [Business growth](https://www.thetreegroup.co.uk/news/tag/business-growth) [How to Run an Inbound Marketing Campaign](https://www.thetreegroup.co.uk/news/tag/how-to-run-an-inbound-marketing-campaign) ### Subscribe by email ### Follow Us - [![Linkedin](https://www.thetreegroup.co.uk/hubfs/The_Tree_Group_Feb2018/images/linkedin.png?t=1517833833391)](https://www.linkedin.com/company/tree-group) - [![Twitter](https://www.thetreegroup.co.uk/hubfs/The_Tree_Group_Feb2018/images/twitter.png?t=1517833833391)](https://twitter.com/Tree_Group) - [![Facebook](https://www.thetreegroup.co.uk/hubfs/The_Tree_Group_Feb2018/images/facebook.png?t=1517833833391)](https://www.facebook.com/TreeGroupConsultants) - [![Rss](https://www.thetreegroup.co.uk/hubfs/The_Tree_Group_Feb2018/images/rss.png?t=1517833833391)](https://www.thetreegroup.co.uk/news/rss.xml) ### Recent Posts [![What is your sales process, once you get a lead, referral or a call?](https://www.thetreegroup.co.uk/hubfs/Shaking%20Hands%20Shutterstock%20SAS%20%281%29.jpg) ](https://www.thetreegroup.co.uk/news/what-is-your-sales-process-once-you-get-a-lead-referral-or-a-call) ##### [What is your sales process, once you get a lead, referral or a call?](https://www.thetreegroup.co.uk/news/what-is-your-sales-process-once-you-get-a-lead-referral-or-a-call) 4 Nov 2023 [![Making Your CRM Work For You](https://www.thetreegroup.co.uk/hubfs/crm-customer-relationship-management-business-internet-techology-concept-137888377.jpg) ](https://www.thetreegroup.co.uk/news/makingyourcrmworkforyou) ##### [Making Your CRM Work For You](https://www.thetreegroup.co.uk/news/makingyourcrmworkforyou) 22 Jun 2021 [![How the sales landscape has been changed by COVID](https://www.thetreegroup.co.uk/hubfs/ZOOM.png) ](https://www.thetreegroup.co.uk/news/post-covid-sales) ##### [How the sales landscape has been changed by COVID](https://www.thetreegroup.co.uk/news/post-covid-sales) 28 Apr 2021 [![Would you like to know more about our new fixed cost sales starter package?](https://www.thetreegroup.co.uk/hubfs/Screenshot%202020-11-18%20at%2011.01.41.png) ](https://www.thetreegroup.co.uk/news/new-starter-package) ##### [Would you like to know more about our new fixed cost sales starter package?](https://www.thetreegroup.co.uk/news/new-starter-package) 18 Nov 2020 [![Case Study - 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