James Walters

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James Walters is the Commercial director at The Tree Group, a Business Growth agency that helps Automotive companies with at least 10 staff and a desire to grow by 15% in the next 18-months.
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Recent Posts

HubSpot's Inbound Mastery Bootcamp

In this series on How Automotive companies can use HubSpot I look at the different website, sales, marketing, and service tools and how we use them to help our Automotive clients grow. HubSpot is currently offering a FREE Inbound Mastery Bootcamp. Read below to see what you can learn and whether you are eligible. Join the #SalesSuperleague.

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[research] The Key Technologies used by Marketers

In this series on How Automotive Companies Can Survive The Future I look at the different website, sales, marketing, and service tools and how we use them to help our Automotive clients to grow. Here is some research done by HubSpot to show what are the most popular tools you can have running on your website. Join the #SalesSuperleague.

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[research] Increase your Website Traffic with Featured Clips

Be prepared for the future and start learning how to win featured video clips, which is part of our series on How Automotive Companies Can Survive The Future. Join the #SalesSuperleague.

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[interview] How a Hewland Technical Sales Engineer Uses HubSpot

James Walters interviews Alex Trup, Technical Sales Engineer at Hewland, about how Hewland uses HubSpot for their sales activity, which is part of our series on How Automotive companies can use HubSpot. Join the #SalesSuperleague.

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Does your Website win Featured Snippets in Google?

As an Automotive company, have you noticed that traffic to your website is dropping? This could be due to Google's Featured Snippet. Learn how to optimise your content to win featured snippets here. Join the #SalesSuperleague.

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[research] Content Trends by Age

You need to know the age of your buyers in order to market to them in the best way. But don't forget the video loving millennials will soon be moving into the top buyer hotspot. Make sure you're ready! Learn about content trends by age, which is part of our series: Free Checklist: How to Run an Inbound Marketing Campaign. Join the #SalesSuperleague.

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Increase your Sales from SEO by Using Topic Clusters

We often talk to Automotive business owners who want to improve their search engine ranking. On that topic, let's talk about the topic cluster model and how it can help you boost your ranking, which is part of our series on How Automotive Companies Can Survive The Future... Join the #SalesSuperleague.

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[interview] How Hewland uses HubSpot for Business Development

James Walters interviews Andy Morley, Business Development Director at Hewland, about how Hewland uses HubSpot for their sales activity, which is part of our series on How Automotive companies can use HubSpot. Join the #SalesSuperleague.

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[research] Do You Have The Power To Change Trust In Your Business?

In this series on How Automotive Companies Can Survive The Future I look at how Automotive Companies can future proof their businesses to ensure continued growth. This time I'm going to walk you through some HubSpot research focusing on how buyers feel about online security. Join the #SalesSuperleague.

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The Inbound Service Framework is the Latest Sales Trend for Automotive

In part 4 of our series on How Automotive Companies Can Survive The Future we looked at how to give your customers the best possible experience. Here's part 5, describing the latest sales trend of turning customers into promoters… Join the #SalesSuperleague.

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How to Give the Best Possible Customer Experience

In part 3 of our series on How Automotive Companies Can Survive The Future, we looked at why your customers can help your business grow. Here's part 4, about how to improve trust and give the best customer experience… Join the #SalesSuperleague.

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[customer experience trends] Your Customers are the Best Way to Grow

In part 2 of our series on How Automotive Companies Can Survive The Future, we're looking at the latest automotive trends such as why marketing is getting so much harder. Here's part 3, why your customers are the best way to grow your business… Join the #SalesSuperleague.

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Get Your Free Inbound And Digital Marketing Campaign Checklist

We often talk to Managing Directors and Marketers in Automotive who are unsure how to get started with Inbound Marketing. On that topic, lets give you a digital marketing campaign checklist, which is part of our series on How to Run an Inbound Marketing Campaign... Join the #SalesSuperleague.

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[sales trends] Is it Getting Harder for you to Generate Leads?

In part 1 of our series on How Automotive Companies Can Survive The Future we looked at How To Improve Trust In Your Business. Here's part 2, looking at the sales trend of why it might be getting harder to generate leads. Join the #SalesSuperleague.

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How To Improve Trust In Your Business

We often hear from Automotive Companies who are struggling to win new customers. On that topic, let's talk about why businesses are losing the trust of buyers and how to improve trust, which is part of our series on How Automotive Companies Can Survive The Future... Join the #SalesSuperleague.

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How To Use Social Media For Business

Welcome to the final part of our series on How to Monitor Social Media in 10 Minutes a Day. So far we’ve covered Is Monitoring Social Media Really Worth It? Why Monitor Social Media? And What is Social Media for Business? In this part we’re looking at How To Use Social Media For Business… Join the #SalesSuperleague.

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What is Social Media for Business?

In part 1 and 2 of our eBook series on How to Monitor Social Media in 10 Minutes a Day we looked at Is Monitoring Social Media Really Worth It? and Why Monitor Social Media?. This time we’re looking What is Social Media for Business? Join the #SalesSuperleague.

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Why Monitor Social Media?

In part 1 of our eBook series on How to Monitor Social Media in 10 Minutes a Day we looked at Why Monitoring Social Media is Really Worth it. Here's part 2 where we look at Why Monitor Social Media… Join the #SalesSuperleague.

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Is Monitoring Social Media Really Worth It?

We often talk to owners of Automotive businesses who are unsure of the role of Social Media. On that topic, let’s talk about if monitoring Social Media is really worth it, which is the first part of our eBook on How to Monitor Social Media in 10 Minutes a Day... Join the #SalesSuperleague.

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The Free Inbound Marketing Campaign Planning Checklist

We often talk to Managing Directors and Marketers in Automotive who are unsure how to get started with Inbound Marketing. On that topic, lets give you a marketing campaign planning checklist, which is part of our series on How to Run an Inbound Marketing Campaign... Join the #SalesSuperleague.

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