Surviving The Future

[research] Prioritise Your Customers Growth and Happiness

In this part of the series on How Automotive Companies Can Survive The Future, we look at HubSpot's research into prioritising your customers and growing your business. Join the #SalesSuperleague.

As always you can read our blog, watch our videos on YouTube, or listen to our podcast on iTunes and Soundcloud

 

Learn How Automotive Companies Can Survive The Future...

 

What are Your Business Priorities to Maximise Growth?

 

The key to growth is happy, successful customers. Your automotive company needs to start thinking about how supported your customers feel and making that a priority along with training and efficiency.

 

Consumers Don't Feel Prioritised

Scarily, a massive 48% of consumers think that the businesses they buy from only prioritise their own success, and not the buyers success.

 

Consumers don't feel prioritizedhttps://research.hubspot.com/charts/business-prioritize-success

 

But What do Growing Companies Prioritise?

Companies that are growing prioritise both their own efficiency and internal training.

 

Growing companies prioritize efficiencyhttps://research.hubspot.com/charts/prioritize-efficiency

 

Growing companies prioritize traininghttps://research.hubspot.com/charts/prioritize-training

 

This is key in managing your business. Your customers want to feel supported by you. They need to feel that you are as invested in their success as you are in your own.

Your Buyers have a Voice!

 

Your customers want to be able to share positive experiences with you both by word of mouth and online. Make it easy for them to do that by supporting their ventures. Make sure you know how to give the Best Possible Customer Experience.

 

Consumers share positive experienceshttps://research.hubspot.com/charts/consumers-share-positive

 

Referrals are the biggest growth lever for SMB's. Making your customers happy and successful will lead to the growth of your own business.

 

Referrals are the biggest growth lever for SMBshttps://research.hubspot.com/charts/referrals-are-the-biggest-growth-lever-for-smbs

 

Your customers will want to share their positive experiences so make sure that you make them feel prioritised. This way they will sing your praises and helping you to gain new customers, and becoming repeat customers themselves. Maximise your growth and profit!

 

To learn more about growing your business, start with How Automotive Companies Can Survive The Future.

 

Thank you to HubSpot for the research and graphics

 

You might also be interested in…

Our blog series for Automotive companies on Business Growth, How to use HubSpot, and Website design, our podcasts on iTunes and Soundcloud, and our videos on YouTube.

 

About The Tree Group

The Tree Group is a business growth agency and HubSpot Certified Partner that combines sales, marketing, and websites to help Automotive companies with at least 10 staff and a desire to grow by 15% in the next 18 months. Does that sound like you?

 

Surviving the future

About the author

Picture of James Walters

James Walters is the Commercial director at The Tree Group, a Business Growth agency that helps Automotive companies with at least 10 staff and a desire to grow by 15% in the next 18-months.