We often hear “I want to run my business in a more efficient way so I can focus on growing it while saving time automating processes”. Here's our article on using technology to grow your Automotive business.

This video is a summary of the basics on getting started with growing your business and includes: 1. Strategy, 2. Ideal customer research, 3. Quarterly campaigns, 4. Social advertising, 5. Include conversion paths, and 7. Learn exactly how to do Inbound marketing and sales

As always you can listen by watching this video or read on...

Getting your website generating leads and being an active part of your sales team is essential to business growth. Your website can cater for unlimited amounts of people and questions and if setup in the right way it can also educate and nurture your ideal customers so they're qualified and ready to buy. However, getting found and getting ideal customers to your website is critical and that's where Search Engine Optimisation (SEO) comes in.

Most companies start out with tactical activity. Networking, sales activity, landing the first customers, working hard to keep them happy, gaining word of mouth referrals, and so on. But, when a business matures, looks for investment or increases staff, it's important to treat your future in a more formal way, and that always starts with a clear strategy.

This time we're explaining why your website should be one of your top performing salespeople, why you need website traffic, and tips for Automotive companies to increase website traffic.

So far in our series on automotive website design we've looked at choosing the right website software and the best automotive website design. This time lets cover one of the biggest challenges with web design.

As always you can listen by watching this video or read on...

As always you can listen by watching this video or read on...

Communicating with your contacts should be seamless; start a conversation with live chat on your website; progress to email; and follow-up on the phone. But, most businesses do this using different tools that aren't linked, which wastes time and ends up with a poor customer experience.

In the last post, we considered the right website software to use if you're redesigning or launching a new website. Now it's time to consider the best automotive website design.

This time James Walters is talking to Steve Smith about outsourced sales, changes in the way Automotive companies should sell to get the best results, the importance of calling as part of prospecting and sales activity and the job of turning leads into qualified leads.

As always you can listen by watching this video or read the transcript below...

This month we review the new HubSpot Marketing Hub Starter that now includes email marketing (no more need for MailChimp!!!), Lead flows (website pop ups) now include a thank you email for all versions of Marketing Hub including the free version, and updates to the Service Hub with new customer feedback features.

Welcome to the first in our new series where each episode is a Session on something different about business growth, sales, marketing, and websites. This series is aimed at helping Automotive companies.

If you're planning an update of your existing website or launching a new website it's likely you'll have considered Wordpress. But, are you considering the main reason to have a website?

I've used FreeAgent for years as it's an excellent and easy to use accounts package that allows you to submit directly to HMRC and comes with extra features such as Self Assessment (makes it fast and easy to submit my self assessment to HMRC), invoice and chase email automation and accepting payments by Direct Debit and Credit Card.

As of 30th July, HubSpot Marketing Starter now includes email marketing at £42 per month based on 1,000 contacts. HubSpot Marketing Starter is all the tools you need for converting traffic into leads, engaging them with email, and tracking them with helpful insights and analytics along the way.

In the last post in this series we looked at 'Why get started with EU GDPR'. This time lets consider how to make it easy to handle GDPR for small businesses.

In this post we'll look at a quick way to generate extra leads from your website and to know the sources that deliver the best leads and customers so you can better target your marketing and sales activity.

One of the questions I'm asked by business owners in Automotive is, "what is profitable growth?". On the face of it, this is quite straight-forward but I usually answer that question with another question, "what are you doing to grow?" because growth can only be sustained and profitable if you have the right approach to grow consistently.